Marketing Manager - Part time

We are looking for a Marketing Manager to help strengthen our brand and help us bring great coffee to more people. Machina has a unique position in Scotland’s coffee industry, selling our coffee and equipment to both businesses and direct to consumers. In addition, our wholesale customers can access a package of some of the best coffee training, service and consultancy available in the UK. We work with hospitality businesses of all sizes, from niche independent cafes to large hotels. Our brand therefore needs to resonate with a wide range of B2B and B2C audiences, both online and face to face.

Based at our roastery in Peffermill you will be working closely alongside cafe, wholesale and roastery colleagues. We are a close-knit team of around 18 people across two locations, who have a passion for coffee done the right way.

We’re looking for someone that is hands on, creative and collaborative. Someone that can develop and deliver marketing strategies to help us connect with a wide range of commercial clients, consumers, and café customers in meaningful ways, while driving the growth of our business.

Key Responsibilities:

Develop and implement marketing strategies: Create and execute targeted campaigns that speak to our diverse audiences, including commercial partners, coffee consumers, and café customers.
Brand management: Shape and maintain the Machina brand, ensuring consistency and resonance across all touch points.

Oversee and manage content creation: Manage and support our Digital Marketing Officer, ensuring content supports the overall brand strategy. 
Grow online sales: Track campaign and website performance, analyse data, and optimize marketing efforts to ensure maximum reach and effectiveness.
Collaborate across teams: Work closely with our wholesale account managers, operations, and the cafe team to ensure marketing strategies align with company goals.
Commercial customer engagement: Help raise our profile within the UK hospitality sector, strengthening Machina's presence in the industry.

Who We’re Looking For:

Experience:

• At least 3 years of marketing experience, preferably in the food and beverage, hospitality, or retail sectors.
• Passion for coffee: A strong enthusiasm for coffee is helpful - but not essential!
• Creative and strategic: A balance of creative thinking and data-driven decision-making.
• Hands-on and self-motivated: A proactive, can-do attitude with a willingness to get involved in all aspects of marketing.
• Great attention to detail: You will be responsible for maintaining a high quality of marketing outputs.
• Strong communicator: Excellent written and verbal communication skills, with the ability to adapt messaging for different audiences.
• Web content / UX: Not essential, but skills in this area would be a bonus. 

What We Offer:

• Career development: As we continue to grow, the Marketing Manager will play a pivotal role in building our marketing capacity - so there will be exciting opportunities for development.
• Be a voice: The chance to contribute your ideas and creativity, shaping the future of our brand.
• Collaborative culture: Work in a supportive, passionate environment with a team that shares a love for coffee and innovation.

If you’re looking for a role where you can make an impact, grow with a brand, and do what you love, then we’d love to hear from you!

To apply, please email your CV and cover letter to hr@machina-coffee.co.uk.

• Hours: Part time (3 day min)
• Remuneration: £30-38k dependant on experience (pro rata)
• Holiday entitlement: 28 days per year
• Pension: Nest
• Start date: May 2025
  

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Marketing Assistant - Part Time

We are looking for a part time marketing expert to join our team.  You will be based at our roastery in Edinburgh’s southside, working under our marketing manager, delivering a range of tasks across social media, direct mail, website content management and events.

You will need to be very tech savvy across all social platforms including Instagram, TikTok, Facebook etc.

You will be fluid working in Adobe Suite, working on various aspects of design work.

You will be skilled working within the Shopify web platform, creating product listings, blogs and updating content.

You should be confident working in Klaviyo, to create and deliver a schedule of mail shots.

You will ideally be well versed in coffee, with an understanding of how to communicate our brand in an engaging and video driven format.

You will be comfortable working in teams and being public facing, whilst being involved in tastings and attending festivals.

Essential:

- A proven track record in successful social media campaigns.

- Excellent copy writing skills.

- Fluid in creation of high quality social content.

- A self starter / pro-active attitude.

- A great communicator.

- Confident photography skills.

- A good general understanding of the coffee industry.

- Experienced in Adobe suite.

Desirable:

- A detailed understanding of speciality coffee.

- Experienced in using the Shopify platform code.

- Video production skills.

- Advanced photography skills.

- Skilled at creating Meta ADS.

To apply, please email your CV and cover letter to hr@machina-coffee.co.uk.

• Hours: Part time (3 days min)
• Remuneration: £25 -27k (Pro Rata)
  
• Holiday Entitlement: 28 days (Pro Rata)
• Pension: Nest
• Start date: May 2025